Wellstocked

Wellness-Inspired Grocery Concierge

Groceries planned, shopped, delivered, and organized—so you can eat well and stress less.


Nutrition
Guidance

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The Problem We Solve

You want to eat well,

feel good, and take care of your household—but life is busy.

Between work, family, and endless to-do lists, the mental load of food planning, decision fatigue, and grocery shopping often becomes the breaking point. Meals fall apart. Takeout fills the gaps. Stress creeps in — and well-intentioned, healthy groceries often go to waste because there’s no time, energy, or plan to use them.

Wellstocked exists to remove that burden completely.

We handle the planning, the shopping, the substitutions, and the logistics — so your home is consistently stocked with food that supports your health, your preferences, and your real life.

We even offer preparation assistance and personalized recipes so you can have a truly stress-free and effortless experience.




Not another grocery delivery service

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What Makes Wellstocked Different

This is not grocery delivery

Wellstocked is a highly personalized, relationship‑based concierge service.

  • We start with a 1:1 consultation with a certified health and wellness coach to assess your needs, goals, and preferences

  • We shop at any store you prefer (or multiple)

  • Your groceries are tailored to your tastes, goals, and household rhythm

  • No rigid meal plans, no diet rules, no generic food boxes

  • One dedicated point of contact who actually knows you

  • No limited lists to choose from and you can choose specific substitutions in real-time

  • We work for YOU, not the grocery store. This means you will always receive the freshest, best quality items (not the ones about to turn most stores encourage their shoppers to pull for “Shop From Home” customers)

This is nutrition and grocery care — done thoughtfully.



Not another grocery delivery service

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About

Hi, I’m Kristen, founder of Wellstocked!

I created Wellstocked after seeing the same pattern again and again — both in my work as a health coach and in my own life.

My clients - and myself - had the best intentions. They wanted to eat well, feel better, and nourish themselves and their families in a balanced, flexible way. But after long workdays, school pickups, extracurriculars, and endless responsibilities, there was very little time or mental energy left to plan meals, write grocery lists, shop, unload bags, and still cook.

So what happened instead was familiar and frustrating: fast food on the way home, takeout ordered in exhaustion, and a lingering sense of guilt that they "should be doing better." I lived this cycle myself — not because I lacked discipline, but because I lacked the resources and support to make eating well sustainable.

That realization changed everything.

Wellstocked was created to solve a common problem and major roadblock to eating well: the time, energy, and mental load it requires. This isn’t about willpower. It’s about support.

With a background in nutrition, health coaching, and eating psychology, I approach grocery shopping and meal planning differently. This isn’t a delivery service or a generic meal box. It’s thoughtful, personalized grocery care designed to help you create and sustain a well‑balanced, well‑nourished household — without rigidity, pressure, or overwhelm.

My role is to fully take this off your plate so you don’t have to sacrifice family time, important moments, or the things that truly matter to you. You have better things to do than spend your valuable energy on tasks you don’t enjoy — especially when there’s someone who can handle them for you - with care.

If food planning and grocery shopping have been a constant source of stress, consider this covered. I’ve got you.



Thoughtfully crafted to elevate what matters most.

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Weekly Service Tiers

Essential

$111/week

Personalized grocery shopping + light in-home organization

  • Grocery shopping (1 store, up to 5 items at additional store within 5 miles)

  • Delivery + put-away

  • Light pantry & fridge organization

  • Shopping list review + optimization

  • Substitutions based on preferences

For households who prefer less nutritional guidance but don’t want to shop.


Signature

$222/week

Includes everything in Essential, plus:

  • Personalized weekly meal & snack planning

  • Support for gentle nutrition and dietary goals (gluten-free, fat loss, overall health, etc.)

  • School & work lunch plan included

  • Done for you/Done with you grocery list

  • Customized recipe suggestions and simple preparation guidance

Designed for families and individuals who want consistency without overwhelm.

🏆 Premier Household Concierge

$350–$450 / week

For households who want food completely handled.

Includes everything in Signature Nourishment, plus:

  • Multiple store shopping (Whole Foods, Trader Joe’s, Costco, local markets)

  • Pantry and refrigerator restocking

  • Non‑food household items

  • Priority communication

A true white‑glove experience.

Optional Add‑Ons

  • Additional store runs: $25–$50

  • Costco‑only run: $75

  • Pantry reset & organization (1–2 hours): $100–$150

  • Holiday or event shopping: custom pricing



Not another grocery delivery service

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Who This Is For

Wellstocked is for you if:

  • You value your time and mental energy

  • You want to eat well without obsessing over food

  • You’re tired of outsourcing groceries to impersonal apps

  • You want to stop wasting food and actually eat the groceries already in your kitchen

  • You want a calm, reliable system instead of constant food decisions

This service is intentionally limited to ensure quality and consistency.

Who This Is Not For

Wellstocked may not be the right fit if:

  • You’re looking for the lowest-cost grocery delivery option

  • You prefer rigid meal plans, dieting rules, or macro tracking

  • You want one-off or last-minute shopping without a standing schedule

  • You enjoy grocery shopping and meal planning and don’t want to outsource it

Our work is relationship-based and designed for households who value consistency, trust, and thoughtful care.


Frequently Asked Questions

Do I have to follow a strict meal plan?
No. Meal planning through Wellstocked is flexible and collaborative. The goal is to support nourishment and ease — not rigidity or perfection.

What if I don’t like something that’s planned or purchased?
Your preferences guide everything. Before each shop, you’ll receive the proposed grocery list by email to review and approve. We finalize and shop only after you’re comfortable, and we continue refining week by week based on what you actually enjoy eating.

Can you shop at specific stores or multiple stores?
Yes. We shop at any stores you prefer. Multiple-store shopping is included in the Premier tier and available as an add-on for others.

How are groceries paid for?
Grocery purchases are charged to a card on file. Receipts are provided after every shop.

Is there a long-term contract?
No long-term contracts. We ask for clear communication and consistency so we can provide the best service possible, thoughtfully crafted to elevate what matters most.

Pricing and Payment

  • Weekly service fee billed automatically

  • Grocery purchases charged to card on file

  • Receipts provided after every shop

  • No long‑term contracts — just clear boundaries and consistency